Client : Fortis Healthcare
Client : Crayons Advertising
An AV that showcased the Fortis Escorts Heart Institute as a centre for cardiac excellence, with a focus on medical tourism.
As much as we wanted to blend into the woodwork and be as unobtrusive as possible in hospital corridors, OT’s and ICU’s, this was not an easy task with all our paraphernalia and a crew of 10 people in tow!! To top it all, our Director had a broken foot and was being steered around in a wheelchair!
The highlight of the shoot was daVinci the robot, (not the artist!). We were permitted to witness a complex cardiac surgery in the state-of-the-art robotic surgery centre at the hospital.
We have done four other AV’s for Fortis. Two corporate videos for the group of hospitals; one video specifically for Fortis-Noida and another for Fortis La Femme.